I want to help you become curious at how you personally, no matter what your 'job' is can learn to use dat to improve sales or leads through your app or website.
Are you looking for a career in digital analytics? Are you finding it tough to get work or get things done? Is there more data setup than insight going on?
That's perfectly normal.
I got hooked on analytics in 2002 when I moved to Finland.
I managed to increase lead generation by 800% putting over 1000 leads in the database of the first Finnish company I worked for.
They sold widgets you attached to elevators.
I figured if I can help them doing digital analytics and testing I can help anyone.
I'd seen the evidence and had an itch to scratch. Could this be a business idea?
So now I want to scale what I know, so you can do it yourself. I want to help you get a job, help you build your career.
See the evidence for yourself, ask yourself why things happen?
My mission is to get 300 of you into your dream roles in digital analytics by the end of 2026.